AI Assistant for Real Estate Agents in GoHighLevel

How to Set Up a Real Estate Chatbot to Handle Leads 24/7

Imagine having an assistant who never sleeps, answers property inquiries instantly, and schedules tours without you lifting a finger. Sounds great, right? That’s exactly what an AI assistant can do for real estate agents using GoHighLevel (GHL).

With a real estate chatbot, you can automate lead responses, provide instant property details, and even follow up with potential buyers—all while focusing on closing deals.

In this guide, I’ll show you how to create an AI assistant in GoHighLevel that works for your real estate business 24/7.

Key Takeaways

✅ Instantly answer property inquiries via SMS, email, and social media.
✅ Automatically schedule property tours and send confirmations.
✅ Follow up with leads so no potential buyer is forgotten.
✅ Work across multiple platforms like Facebook, Instagram, and Google Business Profile.
✅ Save time and boost conversions with a smart real estate chatbot.

What is an AI Agent?

An AI agent is a virtual assistant that automates tasks like answering inquiries, scheduling tours, and following up with leads. It works 24/7 via SMS, email, social media, and websites, ensuring no lead is missed.

Step 1: Enable AI in GoHighLevel

Before setting up your real estate chatbot, you need to turn on AI in your GoHighLevel account.

How to enable AI in GHL

Log in to GoHighLevel.
Go to “Agency Settings”.
Find “Conversation AI” and switch it ON.
Accept the terms and save your settings.

Now, your AI assistant is ready to be set up!

Step 2: Train Your AI Assistant with Property Details

To make your AI chatbot effective, you need to train it with real estate information.

Add property listings and FAQs

Go to “Conversation AI” settings.
Click on “Bot Training”.
Enter common buyer questions, such as:
- “What homes do you have available?”
- “How much is 123 Main Street?”
- “Can I book a tour?”
Upload property details like location, price, and photos.

Example Chatbot Response

👤 Client: “I’m interested in a house in Miami. What do you have?”
🤖 Real estate chatbot: “We have three listings in Miami. Would you like me to send details via text or email?”

Step 3: Automate Conversations with Workflows

Once your AI assistant is trained, set up automations to handle tasks for you.

Example: Scheduling a Property Tour

Client asks to see a home.
AI assistant sends a link to book a tour.
AI chatbot confirms the appointment and sends directions.

Example: Answering Price Negotiation Questions

Client asks, “Is the price negotiable?”
AI replies, “I can check with an agent for you! Would you like a callback?”
AI logs the inquiry and notifies a real agent.

💡 Pro Tip: Use GHL workflows to send reminders before scheduled appointments.

Step 4: Connect Your AI Assistant to Multiple Channels

Your real estate chatbot can work across:
✅ SMS & Email – Auto-reply to leads instantly.
✅ Facebook & Instagram – Chat with clients on social media.
✅ Google Business Profile – Handle inquiries from Google searches.
✅ Live Chat on Your Website – Provide instant support to visitors.

No matter where a client reaches out, your AI assistant is always ready to respond.

Step 5: Monitor AI Performance and Improve Responses

Check AI Conversations

Go to “Conversations” in GHL.
Review chatbot conversations to see if responses are accurate.
Update AI training based on common questions.

Customize AI Replies

Change the chatbot’s tone (friendly, professional, casual).
Add branding (mention your real estate agency name).
Make AI suggest next steps (“Would you like me to connect you with an agent?”).

Benefits of AI Agents for Real Estate

✅ 24/7 Availability – Engages leads instantly, day or night.
✅ Instant Responses – Answers common questions about properties, pricing, and availability.
✅ Easy Tour Scheduling – Automates appointment booking and reminders.
✅ Lead Qualification – Sorts serious buyers from casual inquiries.
✅ Works Everywhere – Available on websites, SMS, social media, and Google.
✅ Saves Time & Money – Reduces manual work so agents can focus on closing deals.
✅ Better Customer Experience – Fast, hassle-free communication keeps clients happy.

🚀 Boost your real estate business with an AI agent today!

How Much Does AI in GoHighLevel Cost?

If you use GoHighLevel, here’s how AI pricing works:

Feature	Price
AI Messages (per message)	$0.02
Unlimited AI Plan	$49/month
AI Training	Free

💡 If you run an agency, you can resell AI services in GHL’s SaaS Mode and make extra income.

FAQs

Can AI handle live calls?

No, but it can answer via text and forward calls to a real person.

Can AI handle multiple properties?

Yes! Just add all your listings to the AI training section.

What if AI doesn’t know the answer?

AI can escalate complex inquiries to a human agent.

Will my chatbot sound robotic?

No! You can customize the chatbot’s responses to sound more natural.

Conclusion

Using an AI assistant for real estate in GoHighLevel can help you save time, increase lead conversions, and improve customer service—all while working 24/7.

With this step-by-step guide, you can:
✅ Set up AI to answer real estate questions.
✅ Automate appointment scheduling.
✅ Improve customer interactions effortlessly.

💬 Ready to build your real estate chatbot? Start today with GoHighLevel! 🚀

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AI Assistant for Real Estate Agents in GoHighLevel